30 Sep
During the first quarter of 2024, Italian wine exports grew by 3.8%, reaching a value of EUR 1.84 billion, despite a slight slowdown from earlier months. Export volumes increased by 3.2%, although this was down from the higher growth rate in January and February. While the initial surge in January cooled, several key markets in North America, Europe, and Asia continued to perform well, with Russia standing out due to a remarkable 142.5% rise in demand.
Performance across regions was varied. In North America, the U.S. market maintained a modest 2.2% growth, while Germany saw a drop of 2.6%. In Europe, the UK posted a solid 7.8% increase, although other markets like France and Switzerland experienced declines. Asia showed promise, with Japan and China posting growth, though China’s potential remains untapped.
Despite mixed results, the outlook for Italian wine exports in 2024 remains cautiously positive. The strong demand in key markets suggests that Italian wine continues to hold its ground on the global stage. Going forward, maintaining this momentum will require careful adjustments to changing market dynamics, but there is optimism that growth can be sustained.
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source: winenews.it
